General Election Series: Vote later life in 2015


Age UK pre-election rally for older people at QEII Hall Westminster with political party MP's

This week’s blog from our General Election Series highlights the key policy commitments from the party’s manifestos that are relevant to older people. This post was contributed by Hannah Pearce, joint Head of Public Affairs, at Age UK. 

I’m not sure what the collective noun is for a collection of manifestos but we were certainly hit by a flurry of thick wads of paper this week. The parties have finally pinned their colours to the mast and published their manifestos – which have been met with varying degrees of enthusiasm and cynicism. And we’re now in the last leg of what has felt like a long election campaign, with voting day less than 3 weeks away in what’s been termed the most unpredictable election in a generation.

Age UK wouldn’t dream of advising people about how to vote – indeed we’re rightly prohibited by charity and election law from doing so. However we are very keen to engage voters in the election and specifically to encourage people to question the parties and their local candidates about their plans to make this country ‘a great place to grow older’. A few months ago Age UK launched our own manifesto with a wide range of ideas and proposals explaining how this could be achieved.

The various party manifestos contain some welcome and ambitious ideas to improve the UK for older people. It’s really encouraging to see the wide consensus on keeping the triple lock, which is vital to ensuring that the state pension, an income safety net for hundreds of thousands of people, maintains its value over time.  But there is scant mention from any of the parties, let alone a worked-up plan, to end pensioner poverty, the reality of life for 1.6 million older people.

There are welcome commitments on increased funding for the NHS and joining up services. But far less attention is paid to the catastrophe of social care and the 900,000 vulnerable older people being failed by a broken and underfunded system. Positive suggestions are made to better insulate our homes and improve the energy market for the vulnerable and fuel poor, and a panoply of ideas is presented to improve life for people living with dementia, but there’s no mention of helping older people back into work or of improving the quality of our housing stock to enable older people to stay in their homes for longer.

So whatever your personal political views may be, we are asking you to call on your local candidates to sign up to be age champions in the next parliament if elected on 7 May. And after that, the really crucial work of ensuring these promises are kept will begin.

Find out why the 2015 election matters to older people 

Ask your Prospective Parliamentary Candidates to become Age Champions


Author: Age UK

Age UK is dedicated to helping everyone make the most of later life. In the UK we help more than 7 million older people each year by providing advice, combating loneliness and enabling independence. Locally, we work as part of a network of independent charities which includes Age UK, Age Cymru, Age NI and Age Scotland and over 150 local Age UK partners in England and Wales.

One thought on “General Election Series: Vote later life in 2015”

  1. This vote matters more than ever to each and every one of us but every group is looking for different promises. Thank you for sharing this!

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